Head Office, Warrant Group Ltd
Warrant House, 157 Regent Road
Liverpool L5 9TF




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In the Spotlight: Colin Harrison, Commercial Manager

Posted on 31 May 2017

In the Spotlight: Colin Harrison, Commercial Manager

In the Spotlight: Colin Harrison, Commercial Manager
Get to know Colin Harrison, Commercial Manager at Warrant Group in our most recent "In the Spotlight" feature. Colin shares some major developments that have occurred over the past few years such as new carrier alliances forming and tells us the three things he can't live without.
Can you describe your role and highlight what you enjoy most about it.
As Commercial Manager I ensure we secure the very best sea freight for the business. By using skills developed from many roles and years within the industry, together with the buying power of Warrant Group, our team provide the tools to enable our Client Managers to sell the Warrant Group brand. Knowing your hard work has resulted in new business for the company gives you an enormous sense of accomplishment. 
What have been the major developments/key issues in your field during recent years?
We have witnessed various buy outs, mergers and alliances as well as carriers collapsing in the past few years, all of which resulted in consolidation within the industry. More recently, the East West trade lanes saw four alliances become three from April 1st this year. Through these changes we had to endure a hectic period of unprecedented increased freight levels and massive constriction of space.
What are likely to be the big challenges in the future?
We will see further consolidation of carriers - by removing competition from the market the carriers are reducing the buying options available. In addition, more freight forwarders will be entering the market place competing for the same business. When this happens Warrant Group will differentiate itself through innovative thinking and superior customer service. 
Providing a greener carbon footprint for all companies will also become a priority, meaning it will be important to find not only the most competitive rate but also the greenest too. 
Finally, ease of business with carriers will enable customers to deal direct, reducing the number of new exporters and importers looking to use the expert knowledge of the Freight Forwarder. As a company we will need to ensure that it is easier to do business with us through our own digital and e-commerce tools. 
Besides a successful career in global logistics, what was your dream job when you were a child?
Train driver. My father worked for British Rail at Fazakerley sidings, next to Aintree Racecourse, and on a weekend my brother and I would spend time there. We would get to go into the diesel locomotives and shunt trucks and drive them up and down the rail yard.
Name three things you can't live without.
Family, friends and football.


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